The elements of the macro-environment do NOT include:
A)fashion and brand-image trends
B)legal and political trends
C)demographic and sociocultural trends
D)economic and technological trends

Question

Quizplus · Accepted Answer

Fashion and brand-image trends are part of the micro-environment, as they are more specific to the industry or company rather than the external factors that impact all industries. The macro-environment includes external factors such as legal, political, demographic, sociocultural, economic, and technological trends.

The Elements of the Macro-Environment Do NOT Include