Which of the following suggests that too low a price may hinder demand?
A) bait advertising
B) sales-below-cost laws
C) prestige pricing
D) predatory pricing laws

Question

Quizplus · Accepted Answer

Prestige pricing suggests that too low a price may hinder demand because it relies on the perception that higher-priced goods are of higher quality. Lowering the price too much can diminish the product's perceived value and exclusivity, potentially reducing demand among consumers who associate higher prices with prestige and quality.

Which of the Following Suggests That Too Low a Price