Which of these is not a benefit of using prototype stores?
A) The stores use custom buildings for each city and town.
B) The stores enable a retailer to take advantage of quantity discounts for fixtures and other materials.
C) The stores ease the employee interchange among branches.
D) The stores help portray a consistent image among franchise and chain store units.

Question

Quizplus · Accepted Answer

The use of custom buildings for each city and town is not a benefit of using prototype stores. Prototype stores are designed to have a consistent layout and design that can be replicated in multiple locations to create a recognizable brand identity. The design and layout are typically standardized to help reduce costs and increase efficiency, so custom buildings for each location would not be practical.

Which of These Is Not a Benefit of Using Prototype