The most widely dispersed group of customers can be found in which trading area segment?
A) trading area overlap
B) primary trading area
C) secondary trading area
D) fringe trading area

Question

Quizplus · Accepted Answer

The fringe trading area represents the outermost zone of a business's trading area. It includes customers who occasionally shop or seek services from the business but are spread out over a wider geographic area compared to those in the primary and secondary trading areas. This area captures the most widely dispersed group of customers, as it extends beyond the more regularly served and closer geographic confines of the primary and secondary trading areas.

The Most Widely Dispersed Group of Customers Can Be Found