Concentrated marketing is a more difficult strategy for a retailer to implement than differentiated marketing.

Name: Concentrated marketing is a more difficult strategy for a retailer to implement than differentiated marketing.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Concentrated marketing focuses on a single market segment, which can be easier for retailers to implement due to the targeted approach, whereas differentiated marketing targets multiple segments, requiring more resources and complex strategies.

Concentrated Marketing Is a More Difficult Strategy for a Retailer