Single-channel retailing is less complex to manage than multichannel retailing.

Question

Quizplus · Accepted Answer

Single-channel retailing involves selling products through a single platform, such as a physical store or an online store. Managing a single channel is usually less complex than managing multiple channels. Multichannel retailing, on the other hand, involves selling products through multiple channels, such as physical stores, online stores, mobile apps, social media platforms, and marketplaces, which can be more complex and challenging to manage.

Single-Channel Retailing Is Less Complex to Manage Than Multichannel Retailing