Developing a description of a retailer's core customers is an important part of developing a target market strategy for a retailer.

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Developing a description of a retailer's core customers helps in identifying potential customers and developing an effective marketing strategy to target them. It also aids in understanding their buying patterns, preferences, and behaviors, which can help in making informed decisions about product assortment, pricing, and promotions. Therefore, it is an essential part of developing a target market strategy for a retailer.

Developing a Description of a Retailer's Core Customers Is an Important