______ is the process of estimating the demand for a firm's products in the near future.
A)Demand forecasting
B)Demand management
C)Demand planning
D)Demand assessment

Question

Quizplus · Accepted Answer

Demand forecasting is the process of predicting the future demand for a company's products or services in a given market. This process involves analyzing past sales data, current market trends, and other relevant variables to estimate future demand levels. Demand management and planning both focus on managing a firm's demand in the short- and long-term, but do not necessarily involve forecasting future demand levels. Demand assessment is not a commonly used term in the context of business forecasting.

______ Is the Process of Estimating the Demand for a Firm's