Which of the following occurs when a customer learns that two products are different even though the packages of both products look similar?
A) Extinction
B) Brand equity
C) Stimulus generalisation
D) Stimulus discrimination
Correct Answer:
Verified
Q1: _ refers to a relatively permanent change
Q3: The popular marketing technique known as _
Q4: Behavioural learning theorists do not focus on
Q5: Much learning takes effort and time, but
Q6: If a woman gets compliments after wearing
Q7: _ was first demonstrated in experiments performed
Q8: Family branding, licensing and look-alike packaging are
Q9: Another name for instrumental conditioning is _
Q10: Classical conditioning takes place when a(n) _
Q11: What mechanism is used when a consumer
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents