Which of the following is a key activity in relationship marketing?
A) Approaching
B) Presenting and demonstrating
C) Handling objections
D) Closing
E) Following up

Question

Quizplus · Accepted Answer

Following up is a key activity in relationship marketing as it helps to maintain and strengthen the relationship between the customer and the company. It shows that the company values the customer's business and is interested in their satisfaction. Approaching, presenting and demonstrating, handling objections, and closing are all important steps in the sales process, but they are not specific to relationship marketing.

Which of the Following Is a Key Activity in Relationship