Which of the following BEST describes functional strategy?
A) A strategy for determining the firm's overall attitude toward growth and the way it will manage its businesses or product lines
B) A strategy at the business-unit or product-line level that focuses on improving a firm's competitive position
C) A strategy by which managers in specific areas decide how best to achieve corporate goals through productivity
D) A strategy that assists first line managers in making day-to-day decisions about motivating employees
E) A strategy that integrates an organization's marketing goals into a cohesive whole by focusing on the ideal product mix to achieve maximum profit potential

Question

Quizplus · Accepted Answer

Functional strategy is focused on how managers in specific departments or areas, such as marketing, finance, or operations, plan and execute actions to achieve the broader goals set by corporate and business-level strategies. It is about improving efficiency and effectiveness in specific functional areas to support the overall objectives of the organization.

Which of the Following BEST Describes Functional Strategy