When a firm modifies a production process to limit the consumption of valuable resources,and promotes the product produced as environmentally friendly,what business practice are they engaging in?
A) Collusion
B) Consumerism
C) Green marketing
D) Recycling
E) Near zero status

Question

Quizplus · Accepted Answer

The firm is engaging in green marketing by promoting their product as environmentally friendly after modifying their production process to limit resource consumption.

When a Firm Modifies a Production Process to Limit the Consumption