Price is best described by which of the following?
A) It is always expressed in Canada in dollars and cents.
B) It is also called revenue.
C) It is based on the actual perception you will receive from your product.
D) It is based on the expected value you will receive from your purchase.

Question

Quizplus · Accepted Answer

Price is based on the expected value you will receive from your purchase. While price is always expressed in a certain currency, and it is closely related to revenue, ultimately the price that a customer is willing to pay is based on the perceived value they will receive from the product or service.

Price Is Best Described by Which of the Following