________ helps explain why people often get attached to "lucky" hats, charms, and rituals.
A) Continuous reinforcement
B) Intermittent reinforcement
C) Vicarious learning
D) Behaviour modification

Question

Quizplus · Accepted Answer

Intermittent reinforcement occurs when a behavior is sometimes rewarded and sometimes not, making the behavior more resistant to extinction. The unpredictability of the reward can make the person continue to engage in the behavior, creating a superstitious belief that the lucky hat, charm, or ritual is the reason for their success or positive outcome.

________ Helps Explain Why People Often Get Attached to "Lucky