Which of the following is a geographic variable for segmentation of the market?
A)Family size
B)Occasions
C)Counties
D)Age
E)Gender

Name: Which of the following is a geographic variable for segmentation of the market? A)Family size B)Occasions C)Counties D)Age E)Gender
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Question

Quizplus · Accepted Answer

Counties are a geographic variable as they relate to a specific location or region within a country or state. Family size, occasions, age, and gender are not geographic variables but are rather demographic or psychographic variables.

Which of the Following Is a Geographic Variable for Segmentation