Which of the following statements about spot advertising is true?
A) It is subject to less commercial clutter than network advertising.
B) It is used only by national advertisers.
C) It is generally more expensive than network advertising.
D) It is used only by local advertisers.
E) It offers the national advertiser flexibility in adjusting to local market conditions.
Correct Answer:
Verified
Q45: Which of the following statements describes a
Q46: _ refers to shows produced specifically for
Q47: _ are reruns of network shows that
Q48: Under a _ arrangement, national advertisers can
Q49: A disadvantage associated with the use of
Q51: In order to obtain advertising time on
Q52: Which of the following is true of
Q53: The arrangement under which syndicated programs are
Q54: Which of the following statements is true
Q55: _ are shows that are sold or
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents