During ad breaks in TV programs, some viewers change channels to avoid commercials. This practice is known as:
A)multiplexing.
B)zapping.
C)narrowcasting.
D)time shifting.
E)zipping.

Question

Quizplus · Accepted Answer

The practice of switching channels during commercials to avoid watching them is known as "zapping." Multiplexing refers to the ability to transmit multiple channels through one medium, narrowcasting refers to targeting a specific audience with specific content, time shifting refers to recording and watching a program at a later time, and zipping refers to fast-forwarding through commercials while watching a recorded program.

During Ad Breaks in TV Programs, Some Viewers Change Channels