Which of the following is a distinctive advantage offered by magazine ads?
A) Low lead time
B) Greater frequency
C) Higher reach
D) Long life span
E) Low costs
Correct Answer:
Verified
Q56: Gatefolds, bleed pages, inserts, and creative space
Q57: Ads in magazines that utilize pop-ups, heavy
Q58: The second cover of MagAuto opens up
Q59: Critics argue that printaculars:
A)limit the creative flexibility
Q60: Advertisers of a fast-food restaurant want to
Q62: Selective binding and ink-jet imaging make it
Q63: Consumers are generally receptive to advertising in
Q64: Which of the following is true of
Q65: Which of the following is true of
Q66: Which of the following technological processes makes
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