Media used to reinforce communications messages that may have been received from other forms of advertising are called:
A)support media.
B)source media.
C)indirect communications.
D)accessory advertising.
E)category ads.

Question

Quizplus · Accepted Answer

Support media is used to support or reinforce communications messages that may have been received from other forms of advertising. These include things like billboards, posters, flyers, and other out-of-home advertising. Support media can be particularly effective in reaching a wide audience and keeping a message top-of-mind.

Media Used to Reinforce Communications Messages That May Have Been