Mr.Marsh is concerned about how he will organize the sequence of questions on his survey.Since many of his respondents will most probably lack strong views,he is concerned about
A)ordering survey copies.
B)order effects.
C)bias order.
D)context bias.

Question

Quizplus · Accepted Answer

Order effects refer to the impact that the order of questions has on respondent's answers. In this case, Mr. Marsh is concerned about how the sequence of questions will influence the responses of participants who lack strong views. Therefore, by being aware of order effects, he can arrange his survey questions to minimize their impact and obtain more reliable results.

MrMarsh Is Concerned About How He Will Organize the Sequence