______ is the degree to which both businesses and customers believe that the pricing is reasonable.
A)lowest cost pricing
B)loss-leader pricing
C)customer-led pricing
D)fair pricing

Question

Quizplus · Accepted Answer

Fair pricing is the degree to which both businesses and customers believe that the pricing is reasonable. It is a pricing strategy that aims to balance the interests of the business and its customers, ultimately leading to greater customer satisfaction and loyalty. Lowest cost pricing focuses on providing products at the lowest possible cost, loss-leader pricing uses low prices on certain products to attract customers and encourage them to buy other, more profitable products, and customer-led pricing involves setting prices based on the perceived value of the product to the customer.

______ Is the Degree to Which Both Businesses and Customers