Which of the following statements is true of experiential approach to innovation?
A) It tests a prototype of a new product or service and then builds and tests the improved prototype.
B) It is used to manage innovation in more certain environments during periods of incremental change.
C) It assumes that incremental innovation can be planned using a series of steps.
D) It uses intuition and hands-on experience to reduce uncertainty and accelerate learning.

Question

Which of the following statements is true of experiential approach to innovation? 
A) ​It tests a prototype of a new product or service and then builds and tests the improved prototype. 
B) ​It is used to manage innovation in more certain environments during periods of incremental change. 
C) ​It assumes that incremental innovation can be planned using a series of steps. 
D) ​It uses intuition and hands-on experience to reduce uncertainty and accelerate learning.

Quizplus · Accepted Answer

The experiential approach to innovation relies on intuition and hands-on experience to reduce uncertainty and accelerate learning. It involves building and testing prototypes, and making improvements based on feedback and experience. This approach is more suited for uncertain environments or periods of disruptive change, rather than certain environments where incremental innovation can be planned using a series of steps.

Which of the Following Statements Is True of Experiential Approach