Carl wants to buy a video game console. He has identified two important attributes to compare: price and game options. Carl decides that he will reject the consoles that fail to meet the minimum cutoffs he has set for both the attributes. Which of the following decision rules is Carl employing to choose a video game console?
A) The elimination-by-aspects rule
B) The compensatory rule
C) The conjunctive rule
D) The lexicographic rule

Question

Quizplus · Accepted Answer

Carl is using the conjunctive rule, which sets minimum cutoffs (or thresholds) for each attribute and eliminates any option that fails to meet these minimum criteria. This rule requires that all attributes meet the minimum standards, so it is a more stringent rule than the compensatory rule which allows for trade-offs between attributes. The elimination-by-aspects rule and the lexicographic rule are also decision rules, but they do not involve setting minimum cutoffs for each attribute.

Carl Wants to Buy a Video Game Console