Lemsey Corp. specializes in creating computer software. It has been working on an antivirus software that doesn't need regular updates and has the most comprehensive virus database in the market. This software is being tested for design, function, and reliability. In the context of the experiential approach to innovation, the antivirus is a _____.
A) product prototype
B) low-feasibility product
C) customized product
D) dominant design

Question

Quizplus · Accepted Answer

The antivirus software that is being tested for design, function, and reliability is a product prototype, which is a key element of the experiential approach to innovation.