The compression approach to innovation assumes that innovation is occurring within a highly uncertain environment and that the key to fast product innovation is to use intuition, flexible options, and hands-on experience to reduce uncertainty and accelerate learning and understanding.

Question

Quizplus · Accepted Answer

The compression approach to innovation assumes a more predictable environment, focusing on planning, efficiency, and incremental improvements rather than dealing with high uncertainty.

The Compression Approach to Innovation Assumes That Innovation Is Occurring