The term AIDA refers to a computer program used to compose persuasive messages.
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Q23: Sales messages and marketing messages are really
Q24: Sales letters are typically prepared according to
Q25: Selling points focus on the user of
Q26: Abstract concepts such as freedom,prestige,or success can
Q27: Generally speaking,persuasive business messages rely more heavily
Q29: With deduction you work from a generalization
Q30: In the attention phase of an indirect
Q31: An example of faulty logic is to
Q32: The best way to handle objections to
Q33: The purpose of the desire section of
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