Which of the following is a disadvantage of employing the services a full-service advertising agency?
A) lower negotiating leverage with the media
B) less effective advertising
C) loss of control over the advertising function
D) lack of financial stability
E) the need to absorb considerable overhead

Question

Which of the following is a disadvantage of employing the services a full-service advertising agency? 
A) lower negotiating leverage with the media 
B) less effective advertising 
C) loss of control over the advertising function 
D) lack of financial stability 
E) the need to absorb considerable overhead

Quizplus · Accepted Answer

Employing the services of a full-service advertising agency may result in a loss of control over the advertising function. The agency may have their own agenda or creative vision, which may not align with the company's goals or values. This may result in advertisements that do not accurately reflect the company's brand or messaging.

Which of the Following Is a Disadvantage of Employing the Services