Joan has a strong self-esteem and abundant resources.Friends and colleagues look to her for new ideas and trends.In terms of the VALS framework,Joan is a(n)_____.
A) Believer
B) Achiever
C) Innovator
D) Maker
E) Shaker

Question

Joan has a strong self-esteem and abundant resources.Friends and colleagues look to her for new ideas and trends.In terms of the VALS framework,Joan is a(n)_____.
A) Believer 
B) Achiever 
C) Innovator 
D) Maker 
E) Shaker

Quizplus · Accepted Answer

Innovators in the VALS framework are individuals with high resources and self-esteem who are often the first to adopt new ideas and trends. They are highly influential among their social circle and are viewed as being on the cutting edge of fashion, technology, and other fields. Joan's strong self-esteem and abundance of resources, combined with her reputation as an idea person, make her an ideal fit for the Innovator category.

Joan Has a Strong Self-Esteem and Abundant Resources