Which of the following best completes the sentence,'The content marketing matrix plots content type according to whether the target audience is in a ______ stage of the purchase process.'?
A)Passive or active.
B)Emotional or rational.
C)Informational or experiential.
D)Internal or external.
E)None of these.

Question

Quizplus · Accepted Answer

The content marketing matrix is designed to align content types with the audience's stage in the purchase process, distinguishing between passive (awareness) and active (consideration and decision) engagement levels.

Which of the Following Best Completes the Sentence,'The Content Marketing