Which of the following is NOT a factor that typically influences the budget allocation decision?
A)client/agency policies
B)market size
C)market potential
D)the ad agency's organizational structure
E)economies of scale in advertising

Question

Quizplus · Accepted Answer

The ad agency's organizational structure is not typically a factor that influences the budget allocation decision, as it is an internal factor that does not directly impact the external environment or market factors. The other options, such as client/agency policies, market size, market potential, and economies of scale in advertising, can all play a significant role in determining how much budget should be allocated to a particular advertising campaign.

Which of the Following Is NOT a Factor That Typically