Which of the following is NOT true about new products?
A)Companies can successfully offer a new product that customers never knew they needed.
B)Without new products, value of a company will decline.
C)Companies should always avoid saturated markets for their new products.
D)Loyal customers do appreciate and expect changes in a product.
E)The longer a product exists in the marketplace, the more likely it is that the market will become saturated.

Question

Quizplus · Accepted Answer

While entering a saturated market may be more challenging, it is not always advisable to avoid it. In some cases, companies can differentiate their products and offer unique value to customers even in a crowded market.

Which of the Following Is NOT True About New Products