A clothing line company promises a large price reduction to its wholesalers if they feature the company's goods in their promotional campaigns.This is an example of a(n):
A)seasonal discount.
B)advertising allowance.
C)odd price.
D)listing allowance.
E)cash discount.

Question

Quizplus · Accepted Answer

This scenario describes an advertising allowance, which is a price reduction offered to wholesalers or retailers on the condition that they feature the company's goods in their promotional campaigns. The discount incentivizes the promotion of the company's brand to a wider audience, which could result in increased sales and brand awareness.

A Clothing Line Company Promises a Large Price Reduction to Its