The concept of "entertailing" refer to which element of retail mix?
A)Promotion
B)Product
C)Service
D)Personnel
E)Presentation

Question

Quizplus · Accepted Answer

Entertailing refers to the presentation element of retail mix, which focuses on creating an entertaining and engaging atmosphere for customers. This can include the use of music, lighting, decor, interactive displays, and other sensory stimuli to enhance the shopping experience.

The Concept of "Entertailing" Refer to Which Element of Retail