A prior relationship with an alliance partner helps to develop
A) a level of trust.
B) a larger profit.
C) a stronger contractual agreement.
D) less need on negotiations.
E) fewer personnel.

Question

Quizplus · Accepted Answer

A prior relationship with an alliance partner helps to develop a level of trust. Trust is important in alliances as it leads to cooperation and commitment, which can help to achieve common goals and mutual benefits. Therefore, having a prior relationship can be beneficial for developing trust and fostering a successful partnership. The other options (B-E) are not directly related to the benefits of a prior relationship with an alliance partner.

A Prior Relationship with an Alliance Partner Helps to Develop