Licensing grants rights to another company to open a retail store using the franchiser's name and operating system.

Name: Licensing grants rights to another company to open a retail store using the franchiser's name and operating system.
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

This is the definition of a franchise, not licensing. Licensing grants rights to use a product, technology, or intellectual property, but does not typically include the use of the licensor's name or operating system.

Licensing Grants Rights to Another Company to Open a Retail