In licensing arrangements,which of the following is not true?
A) The licensee can gain technical expertise.
B) Companies can be aided in entering new countries directly.
C) The licensee might become a competitor to the licensing firm if they license their distinctive competencies.
D) Companies should never license their distinctive competencies.
E) The licensee is usually following a differentiation strategy.

Question

Quizplus · Accepted Answer

Licensing arrangements do not inherently mean that the licensee is following a differentiation strategy; they may be pursuing various strategies depending on the market and product.

In Licensing Arrangements,which of the Following Is Not True