When marketers merge online games with interactive advertisements in ways that let companies target specific types of consumers,this is called:
A) advertising pop-ups.
B) internet synergy.
C) advergaming.
D) net access.

Question

Quizplus · Accepted Answer

Advergaming is the process of merging online games with interactive advertisements to target specific types of consumers. Advertising pop-ups refer to generic ads that appear on a webpage. Internet synergy refers to the collaboration and cohesiveness of different online components. Net access is a general term for connecting to the internet.

When Marketers Merge Online Games with Interactive Advertisements in Ways