Which of the following is an example of a sales promotion?
A) a perfume sample inserted in the pages of a magazine
B) a rebate offer on an ink-jet printer
C) a television spot claiming the health benefits of a new energy drink
D) a press release emphasizing the quality of workmanship of Adirondack chairs
E) a magazine ad for a new car model

Question

Quizplus · Accepted Answer

A rebate offer on an ink-jet printer is an example of a sales promotion, as it is a temporary price reduction designed to encourage consumers to make a purchase. The other options are not sales promotions but rather advertising or public relations tactics.

Which of the Following Is an Example of a Sales