The many product lines at Procter & Gamble are an example of product ________.
A) mix width
B) line width
C) mix length
D) line length
E) mix line

Question

Quizplus · Accepted Answer

Product mix width refers to the number of different product lines that a company offers. Procter & Gamble has multiple product lines under its portfolio, such as Tide, Pampers, Olay, Always, etc., making it an example of a wide product mix width.

The Many Product Lines at Procter & Gamble Are an Example