THE NEXT QUESTIONS ARE BASED ON THE FOLLOWING INFORMATION:
An auditor,examining a total of 650 accounts receivable by a corporation,selected a random sample of 45 accounts.The sample mean is $108.34 and the sample standard deviation is $30.85.
-A director of marketing research needs a sample of households to participate in the testing of a new toothpaste package.She directs five members of her staff to find five households each.This is an example of:
A)cluster sampling.
B)stratified sampling.
C)quota sampling.
D)systematic sampling.

Question

Quizplus · Accepted Answer

This is an example of quota sampling because the director assigns a specific number of households (quota) for each staff member to find, rather than using random or systematic methods.