Quality can best be thought of as:
A) a competency in investigating and identifying needs of customers.
B) the attributes that customers perceive as superior in a product.
C) product development projects driven by customer needs.
D) the quantity of inputs that it takes to produce a given output.
E) unit cost reductions associated with a large scale of output.

Question

Quizplus · Accepted Answer

Quality is best thought of as the attributes that customers perceive as superior in a product. While identifying customer needs and developing products based on those needs are important aspects of quality, quality itself is defined by the customer's perception of the product's attributes. Quantity of inputs and cost reductions do not necessarily correlate with quality.

Quality Can Best Be Thought of As