Putting IT department in charge of the CRM project instead of the business users is a CRM best practice.

Question

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It is generally not recommended to put the IT department solely in charge of a CRM project. The involvement of key business users and stakeholders is crucial for the successful implementation and adoption of a CRM system. The IT department can certainly play a crucial role in providing technical expertise and support, but ultimately the project should be driven by the needs and goals of the business.

Putting IT Department in Charge of the CRM Project Instead