A return of part of the purchase price to the consumer is known as a
A) premium.
B) rebate.
C) sample.
D) point-of-purchase coupon.
E) discount.

Question

Quizplus · Accepted Answer

A rebate is a return of part of the purchase price to the consumer. Premiums are gifts or special offers given to customers for making a purchase, samples are free products given to consumers to try, point-of-purchase coupons are discounts offered at the time of purchase, and discounts are reductions in the price of a product or service. Therefore, the best choice is B.

A Return of Part of the Purchase Price to the Consumer