To retain its key middle managers and to reduce the effect of a bank closure on its incomes, EastWest Bank has established a two-year severance pay package. Theoretically, the bank is motivating employees to stay with the company through
A) positive reinforcement.
B) continual, repetitive reinforcement.
C) negative reinforcement.
D) extinction.
E) disciplinary reinforcement.

Question

Quizplus · Accepted Answer

The two-year severance pay package can be viewed as a form of negative reinforcement, as it aims to reduce the negative consequence (loss of income) that employees would experience if they left the company. By providing this incentive, the bank is hoping to motivate its key middle managers to stay with the company.

To Retain Its Key Middle Managers and to Reduce the Effect