In marketing research,the basic motive for making statistical inferences is to generalize from sample results to population characteristics.

Name: In marketing research,the basic motive for making statistical inferences is to generalize from sample results to population characteristics.
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Question

Quizplus · Accepted Answer

The purpose of making statistical inferences is to draw conclusions about a population based on a sample. This requires generalizing from the sample to the population, and therefore the statement is true.

In Marketing Research,the Basic Motive for Making Statistical Inferences Is