Construct Equivalence Deals with How People See,understand,and Develop Measurements of a Particular
Construct equivalence deals with how people see,understand,and develop measurements of a particular phenomenon.
Correct Answer:
Verified
Q29: A questionnaire could be reliable without being
Q30: Which of the following is not a
Q31: What level of measurement would the following
Q32: A construct should be measured before it
Q33: _ are/can be a source of measurement
Q35: A questionnaire could be valid without being
Q36: Marketers sometimes measure constructs that do not
Q37: You are creating a survey that is
Q38: The measurement process begins with _.
A)Identifying the
Q39: Marketers are typically interested in measuring observable
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents