Brainstorming is the process of:
A) generating novel alternatives through role playing and fantasizing.
B) generating and evaluating alternatives using a structured voting method.
C) suggesting many possible alternatives without evaluation.
D) developing group agreement on a solution to a problem.

Question

Quizplus · Accepted Answer

Brainstorming involves suggesting as many ideas and alternatives as possible without evaluation or judgment. The focus is on generating quantity rather than quality of ideas, and evaluation is done later in the process. Options A, B, and D involve activities that go beyond the initial brainstorming phase.

Brainstorming Is the Process Of