Service and support are even more important in e-commerce than in traditional commerce because e-commerce companies _____.
A)do not have a physical location to help maintain current customers
B)focus only on attracting new customers
C)discontinue business with unhappy customers
D)rarely cut out the middleman in the link between suppliers and consumers

Question

Quizplus · Accepted Answer

E-commerce companies lack a physical location where customers can visit and receive assistance, making service and support crucial in securing customer satisfaction and retention.

Service and Support Are Even More Important in E-Commerce Than