_____ is high when customers have many choices and low when they have few choices.
A)Buyer power
B)Threat of new entrants
C)Rivalry among competitors
D)Risk of substitute products

Question

Quizplus · Accepted Answer

Buyer power is high when customers have many choices as they can easily switch to an alternative product or service provider if they are not satisfied. On the other hand, when customers have few choices, buyer power decreases as they have limited options to choose from.

_____ Is High When Customers Have Many Choices and Low