The micro social environment is characterized by all of the following elements EXCEPT:
A) face-to-face social interactions.
B) small groups of people.
C) a strong impact on consumer knowledge and feelings.
D) a strong impact on consumption behavior.
E) interactions among very large groups.

Question

Quizplus · Accepted Answer

The micro social environment typically involves face-to-face interactions within small groups of people, and has a strong impact on consumer knowledge and consumption behavior. Interactions among very large groups, however, are not typically considered part of the micro social environment.

The Micro Social Environment Is Characterized by All of the Following